The Jumla
- Passage 1901, 2nd Floor, Nigar Rəfibəyli, Bakı 1903
- 055 220 00 01
- 10:00-18:30
- https://instagram.com/thejumla/
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The Jumla (Baku) is an Azerbaijani custom jewelry and accessory brand specializing in minimalist engraved pieces for men and women. The company crafts bracelets, cuffs, chain necklaces, and rings from stainless steel, 925 sterling silver, and coated alloys, personalizing each item with names, dates, and meaningful phrases through precision engraving.
History:
Brand establishment: Launched to supply meaningful, customized gifting solutions combining minimalist aesthetics with personal storytelling.
Retail expansion: Evolving from a digital-first lifestyle brand, The Jumla opened physical kiosks and retail counters across Baku's prominent shopping centers, including Ganjlik Mall, alongside a central studio.Team:
Design and production: Graphic stylists and laser technicians oversee typography, layout alignment, and surface engraving.
Customer service: Support representatives manage custom inscription requests, sizing guidance, and local order fulfillment. -
Custom cuffs and bracelets: Oval stainless steel cuffs for men and women, alongside the "Sakura" colored rope bracelet line.
Necklace collections: Minimalist bar and pendant necklaces featured in themed lines such as "Unity", "Düşüncə", "Jasur", "Sirr", and "Jaziba".
Fine silver: 925 sterling silver engraved pendants, necklaces, and delicate chain bracelets.
Rings and organizers: Engraved band rings from the "Casual" line and premium jewelry storage organizers.
Laser engraving: Custom typography, memorial dates, geographical coordinates, and motivational quotes etched on metal surfaces. -
Catalog diversity: Dozens of modular designs utilizing durable, tarnish-resistant, and hypoallergenic base metals.
Retail network: Central studio in Baku, high-traffic shopping mall kiosks, and integrated nationwide courier delivery.
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A Baku-based personalized jewelry and lifestyle accessory brand that designs minimalist bracelets, necklaces, and rings with customized engravings. The brand operates through dedicated shopping mall counters, an independent boutique, and direct online delivery.
