Xezer TV (Baku)

Main Products

1. Live broadcast of Xəzər TV
Daily multi-hour programs: news, shows, series, talk shows, movies.
Content targets a wide audience—from youth to older viewers.

2. Entertainment projects and shows
Own TV shows: comedy, cooking, talk shows, lifestyle.
Examples: “Xəzər Axşamı,” “Səhər Mərkəzi,” “Kadrlar Şöbəsi,” “Mətbəxin Ağası.”

3. News and information segments
Daily news editions covering local and international topics.
Exclusive reports and interviews.

4. Series and movies
Turkish, Indian, Azerbaijani series.
Films: local and foreign.

5. Online content and YouTube channel
Full episodes, clips, and exclusives on YouTube.
Over 1 million subscribers.

Services

1. Advertising placement
TV ads during live broadcasts and show sponsorships.
Product placement, ad packages, on-screen banners.

2. Content production
Custom shows, corporate videos, TV commercials.
Access to professional TV studios for filming.

3. Media partnerships

Cooperation with brands, events, government bodies.
Promo campaigns across TV and social media.

4. Digital distribution
Content available via satellite, cable, IPTV, and online.
Mobile apps, website, and social networks available.

Investment Focus Areas of Xəzər TV

1. Technical Infrastructure and Equipment
Transition to HD and 4K broadcasting
Upgrading studios, editing suites, sound, and lighting systems
Implementing virtual sets and on-air graphics

2. In-house Content Production
Developing new shows, series, and talk shows
Acquiring scripts, filming programs in HD and 4K
Supporting local creative teams and actors

3. Digital Platforms
Expanding YouTube channel and mobile apps
Investing in social media marketing, targeted ads, and promotion

Setting up a multimedia studio for online content

4. Education and Staff Development
Training staff: directors, camera operators, journalists
Masterclasses, courses, and experience exchange with international peers

5. Partnership Projects and Media Collaboration
Joint projects with SOCAR Media, government agencies, and private brands
Supporting national and international events and festivals

 Social Responsibility of Xəzər TV

1. Support for Education and Youth
Internships and practical training for students from relevant universities
Educational masterclasses led by journalists and producers
Support for children’s and youth TV projects

2. Social and Charity Campaigns

 Coverage of topics like disability, health, and animal protection
Participation in aid drives collecting medicines, clothes, and equipment
Programs supporting low-income families and orphaned children

3. Environmental Initiatives
Thematic programs on ecology, water, and waste management
Participation in eco-events: tree planting, nature cleanups
Reducing paper use and energy consumption in offices

4. Support for Culture and Language
Programs in Azerbaijani for all ages
Promotion of folk music, literature, and traditions
Coverage of national holidays and cultural events

5. Informational Integrity and Accessibility
Clear and simple presentation of important topics

Content free from discrimination and propaganda
Attention to the needs of diverse social groups

1. Technical infrastructure and equipment
Transition to HD and 4K broadcasting
Modernization of studios, editing, sound and lighting systems
Implementation of virtual sets and on-air graphics

2. Production of original content
Creation of new shows, series, and talk shows
Script acquisition and production of programs in HD and 4K
Support for local creative teams and actors

3. Digital platforms
Development of a YouTube channel and mobile applications
Investment in SMM, targeting, and social media promotion
Implementation of a multimedia studio for online content

4. Education and human resources
Training of staff: directors, camera operators, journalists
Workshops, courses, and experience exchange with international professionals

5. Partnership projects and media cooperation
Joint projects with SOCAR Media, government bodies, and private brands
Support for national and international events and festivals

According to AGB Nielsen, in 2011 Xəzər TV was among the most popular TV channels in Azerbaijan.

In 2016, the channel moved to a new building — the largest TV media space in the South Caucasus (25,000 m², 10 floors, including studios, editing rooms, dubbing halls, etc.).

Since 2017, it has been broadcasting in HD in Baku, and since 2022 via satellite.

The channel is also available through satellite (Azerspace-1, Türksat), cable networks, IPTV, and YouTube (with over 1 million subscribers).

https://ru.wikipedia.org/wiki/Хазар_ТВ

https://tamby.info/tv-online/tv-azerbaijana-mob.htm

https://media.az